Top 5 Beauty Retail Apps in Greece Q4 2023: Unified Platform Performance

In the fourth quarter of 2023, the top beauty retail apps in Greece showcased varying trends in downloads, active users, and revenue. Here is a detailed look at the performance of the top five apps based on data from Sensor Tower.

Παλιά έκδοση - Sephora maintained a steady download rate with a peak of 8.2K in the week of November 20. Weekly active users showed a minor decline from 64 to 62 by the end of December.

Notino: profumi e cosmetici experienced significant fluctuations in downloads, peaking at 7.2K in the week of December 4. Active users saw a notable increase, reaching 12K in the same week before tapering off to 5.2K by December 25.

OnSkin - AI Product Scanner showed a steady revenue stream, peaking at $264 in the last week of September. Downloads were highest in the final week of December at 1K, while weekly active users grew from 1.6K to 2.3K over the quarter.

BEAUTY BAY had relatively low download numbers, with a peak of 178 in mid-November. Active users remained stable, starting at 485 and ending at 423 by the end of December.

CHARLOTTE TILBURY saw modest download activity, peaking at 201 in mid-November. Active users displayed a consistent trend, fluctuating slightly to end at 354 in the last week of December.

For more detailed insights and further data, visit Sensor Tower.